I'm Looking For Ways To Increase Or Initiate Traffic To My Website.Traffic is the single most critical factor of a successful website.If you get nothing else from this site, Don't Forget This!You can create the greatest website on earth and it will be completely worthless without this one key ingredient. If nobody visits your site, it's completely meaningless. You've worked your butt off for nothing. If you have actually managed to get real traffic to your website without paying for it, you have done an excellent job. If you haven't, welcome to reality. The reality of an online business. Where you don't get traffic just because you're there. Nobody just happens by your store and stops in. You have to go out and get them. If you don't bring the traffic to your place of business, you will have no traffic. No traffic means no sales, no business, no money and no success. The good news is that there are many different ways to get traffic to your website. Search Engine Optimization (SEO)Some methods are relevant to search engine optimization (SEO) attempts to "please the google-bot".One of the best ways to optimize your website for the search engines is very simple... Optimize your website for your human visitors. What this means basically, is give your visitors good, fresh information, or content. Search engine robots love sites with good, fresh content and in turn, they will rank them higher than websites with little or poor content. This, of course, is an over-simplified description of SEO. Many other factors should be considered as you assemble your website. Use Titles, Meta Descriptions and Headings, for example, that include keywords and keyphrases for which you would like to have top search engine placement. It may also help if these keywords and keyphrases are contained in the body of your webpage content. Top search engine placement does not come quickly and if you're not the patient type, you may well prefer paid advertisements. Additional Search Engine Optimization ConsiderationsBlog, post and pingThis takes time and patience but this can be a good method of spreading the word about your business in order to get traffic.Use your blogs to direct traffic to your site. Inbound links tend to imply that your website is 'worthy' of traffic. Forum backlinkingFind, and post to relevant forums with a High PR ranking.Using just an email address that includes your website name (you@yourwebsite.com) can bring visitors to your site. Reviews and press releasesDon't make the mistake of sounding like an obvious advertisement. Subtlety is imperative.Email campaignThis is OK for customers who have willingly visited your site and subscribed for e-mails.Spamming is very serious and can get you shut down instantly. DON'T DO IT ! Inbound Links and ExchangesTry to get links from sites with relevant categories.You'll want to be careful about this as the search engines frown on links from what they may consider "link farms" and will penalize your site's ranking for using them. All of the above methods should help to drive traffic to your website. This is not something that happens overnight. It could take months for your website to show up at the top of the search results. You Can Get Faster, More Direct Results With Paid AdvertisementsYou regulate how much you spend, how long you want your campaign to last, and how many views, or how much exposure your site will get.With pay-per-click, you only pay for actual visitors to your site. It is almost immediate and depending on the advertising campaign you create, it can be extremely effective. In fact it has been so successful for some, there have been complete marketing strategies based on this one concept. The best bang for your buck is probably Pay-per-click traffic with Marchex Adhere PPC. Yahoo! Sponsored Search Google is the most widely used search engine and your cost per click will be a direct reflection of that. Remember . . . If it sounds too good to be true, it probably is. You don't get a million visitors for nothing. If you want to spend a hundred bucks, spend it where you will get direct results. At a 10 cents a click, that's 1,000 real visitors. Beware of "secrets" for sale. If it really worked, they'd be using it, not selling it. < Previous Next > |